Rooted in style, invested in community
From the very beginning, we’ve been all about community, culture, and connection. From our two flagship stores in Sunderland and Gateshead’s Metrocentre to our online presence, we aim to provide an inclusive space where everyone can find premium streetwear that speaks to their personality.
Our passion extends beyond the products we stock. We’re proud partners of Sunderland AFC and proud to support fans of Newcastle United, Middlesbrough FC, Hartlepool United, and South Shields FC with a 15% discount for season ticket holders. Terms and conditions apply – available in store only, on full price items only.
We believe streetwear has the power to bring people together, spark confidence, and reflect individuality – and that ethos guides everything we do. Every jacket, hoodie, or pair of trainers we offer is carefully chosen to balance trend, quality, and enduring style. Whether you’re updating your everyday essentials, discovering the latest designer drops, or shopping for the next generation of style icons, Badge Clothing ensures that your wardrobe remains fresh, versatile, and unapologetically bold. We celebrate the spirit of the North East and the creativity of our customers, combining premium fashion with a genuine commitment to the community we’re proud to call home.